“IMPROVED MARKETING FOR CRAFT BREWERS”
Article & VIDEO: “IMPROVED MARKETING
FOR CRAFT BREWERS”
Release for Brewmasters & Beverage Makers.
Sponsored by PRO Engineering / Manufacturing Inc.
The
patrons of your brewpub may love your IPA and seasonals, coming back time after
time for more, but that doesn’t guarantee success on the market. Even though it’s
good, beer doesn’t simply fall off the grocer’s shelf.
As a craft brewer you may have been focused on what you do best… creating a great
tasting brew. If you’re like most brewers, you’ve spent the majority of your
“beer career” doing just that and had little or no time to devote to an
effective plan to take it to market. I am a firm believer in the Three-tier
System…”
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