“THE ART OF KEEPING IT FRESH: HOW PASTEURIZATION EXTENDS THE SHELF LIFE ...

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“THE ART OF KEEPING IT FRESH: HOW PASTEURIZATION EXTENDS THE SHELF LIFE OF YOUR FAVORITE BREWS”
Article Release for Brewmasters and Beverage Makers, sponsored by PRO Engineering / Manufacturing Inc.

Article Excerpt:

Preservation of flavor and aroma:

Pasteurization allows brewers to preserve the unique flavors and aromas of their brews over an extended period. By eliminating harmful microorganisms that can spoil the beer, pasteurization ensures that the flavors and aromas remain intact from the first sip to the last.

Prevention of spoilage and contamination:

Microorganisms can cause off-flavors, cloudiness, and even fermentation in packaged beer. Pasteurization effectively eliminates these microorganisms, safeguarding the beer from spoilage and contamination, and maintaining its freshness and quality.

Extended shelf life and distribution opportunities:

Pasteurization significantly extends the shelf life of beer, allowing brewers to distribute their products to a wider audience. It enables the beer to be transported over long distances without compromising its taste and quality, making it accessible to consumers around the world…”

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